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The Orange Beak

Working Process

To match the layout and structure provided in sample.jpg, here is the content adapted for the GetFit brand: Working Process We started with a fast discovery sprint—menu, audience, and the “cutting-edge technology” vibe that makes GetFit different. From there, we refined the visual language (high-energy motion, bold fitness-forward composition), built content pillars for reels and carousels, and shot high-impact hero assets for the new training programs. Finally, we launched a weekly calendar across Instagram with teaser drops, “GetFit transformation” moments, and special offers—tracked with simple UTM hygiene so the team could see what actually moved members.

Services

Brand Strategy, Art Direction, Social Content Production, Fitness Photography & Video, Copywriting, Performance Ads, Influencer/UGC, Community Management

Client

Get Fit

Year

2024

Website

Result

GetFit’s training profile sharpened, the sessions looked irresistible, and the brand started showing up like a destination, not just a standard gym.

With a cohesive look and a clear weekly cadence, engagement rose noticeably and members began referencing posts at the counter “the 20-minute workout!”. Teaser-to-launch sequences helped new training modules land with momentum, while digital coupons and limited-time offers improved offer comprehension. The grid now reads consistent and premium, anchoring a stronger brand presence and supporting steady in-studio footfall and repeat visits.